Cagayan De Oro info officers learn about biotech social media campaign

Department of Agriculture (DA) Region X information officers and farmer-leaders were trained on promoting agricultural technologies, particularly biotechnology, on social media during the Storytelling Agri Innovations through Social Media held on October 4, 2017 at The Mallberry Suites Business Hotel, Cagayan De Oro City.

ISAAA’s social media managers Clement Dionglay and Kristine Tome served as resource persons on maximizing engagement through Facebook and Twitter, crafting social media posts, developing infographics and a social media plan, and using Facebook for advocacy. The activity included exercises that encouraged participants on how to plan and implement a social media campaign.

The training was organized by the Southeast Asian Regional Center for Graduate Study and Research in Agriculture – Biotechnology Information Center (SEARCA BIC), DA-Regional Field Office X, and ISAAA.

biotech social media

Social media training with DA Region 10 information officers.